How Vendors Should Set Their DayOf Price

When setting your price on DayOf, start with the required inclusions for your category. Your price must cover everything in the DayOf Standard for your vendor type. From there, factor in your experience, market, added value options, and the quality you deliver.

Step 1: Cover the required inclusions.

Every category has a set of required inclusions and a minimum daily price. Make sure your base price covers all of them. See the full list in the article "What Vendors Should Include in Their DayOf Price."

Step 2: Factor in your added value.

If you include extras in your base price (like a second shooter or engagement session), price accordingly. If you offer them as separate options, list them on your profile so couples can see what is available.

Step 3: Price for your market.

Your pricing should reflect the value you bring and the market you serve. DayOf enforces minimum daily prices by category to maintain a professional standard, but there is no maximum.

Step 4: Be transparent.

The price on your profile is what couples see. No hidden fees. No follow-up quotes. What you list is what they pay. Make sure it is accurate and includes everything the DayOf Standard requires.

Minimum daily prices by category

◆ Coordinators: $1,000

◆ Photographers: $1,000
◆ Videographers: $750
◆ Entertainment: $750
◆ Officiants: $250
◆ Content Creators: $250